I had the good fortune to sit down with Ish Harshawat, who launched a new app called GeoShare in December.
One word: LoveIt.
I love Foursquare but I’ve stopped using it because it’s not useful. There’s too much of a timelapse. I love Google Maps for its real-time updates as I’m navigating- I don’t get lost anymore. It’s changed my life.
Ish’s GeoShare sort of combines the two. It enables you to send a weblink via text message to let the recipient track you on their smartphone for a short period of time. For instance, if you’re on your way home from work to meet your friends for a Happy Hour, instead of texting back and forth, you send them a text with a GeoShare link and they can just watch your little dot move toward them in real-time on a Google Map. When you get there, you turn the link off. That way, they know where you are and can estimate when you’ll get there, and you’re not getting tracked all the time. It’s AWESOME. Or, two friends are both shopping “downtown” for the afternoon and want to meet up “at some point” for coffee. Send a GeoShare link to each other and you can see when you’re close. Pretty rad.
There are plenty more uses, but I’m just thrilled that there is an app that utilizes geo-location that I can turn on and off and share with just the one or two people I want to know where I am at a time.
I’ve done a lot of writing in the green space over the last few years, and I know interest is drying up a bit. People are bored with it. We don’t want to hear estimated calculations of how much energy we COULD save if everybody turned off their TV’s at night. We don’t want to hear about the destruction that is going to happen because of all the plastic bottles and gasoline.
But… everyone loves a good mystery, or something secret or underground. Something with a storyline, right?
That’s why I think Collapsus is hitting the sweet spot to keep people thinking about green and energy issues.
I’ll let them describe:
“Collapsus signals a new experience in transmedia storytelling that combines interactivity, animation, fiction, and documentary. This pioneering approach blends real documentary footage with mini-games and movie fragments, inviting you to choose your own perspective as the story unfolds. Interact and make decisions to avoid further blackouts; get a broader perspective by listening to the experts; or observe the consequences for everyday people through the fictional story. Collapsus looks into the near future and shows you how the imminent energy transition affects a group of ten young people, who appear to be caught up in an energy conspiracy. What will their world look like after the turbulent transition from fossil fuels to alternative energy sources?”
Cheers to innovation in the green space.
“Many small streams will form a large river.” I was already into this video introducing flattr.com to people because they used birthday cake as the visual. Then, at the end, they drop this quote about water. Love it. If your video had one of your Flattr buttons on it, I’d click it. (Hey, that’s a great idea… for more drops of the JamesStorm, jump to the bottom…) Ok, so what’s up with Flattr and why should you care?
“Many small streams will form a large river.”
I was already into this video introducing flattr.com to people because they used birthday cake as the visual. Then, at the end, they drop this quote about water. Love it. If your video had one of your Flattr buttons on it, I’d click it. (Hey, that’s a great idea… for more drops of the JamesStorm, jump to the bottom…)
Ok, so what’s up with Flattr and why should you care?
What’s up: At the beginning of the month, you set aside $X.XX. Throughout the month, you click on Flattr buttons when you read/hear/see content that you like. At the end of the month, Flattr splits your original $X.XX amongst all of the people you clicked the button for throughout the month.
Why you should care: Because every conversation I have about social media and web content eventually ends up with a bunch of people looking at a Google Doc full of awesome ideas saying “This is so awesome- how are we going to monetize this…” This is how you can do it without pissing people off (like Twitter is doing with its in-stream “promoted tweets” or closing your site content to a subscription…)
I find that people are willing to pay for good content and they want to pay for it, but it’s often cumbersome and just a pain in the ass. And in the same way that nobody like a huge corporation because they are bulky and more than we can think about at once, nobody wants to pay a big subscription fee for content we haven’t seen yet. It worked for magazines, but that was when we could only read what was physically delivered to us.
Flattr is On to Something: Make it Easy
1. It’s easy to budget- You can set the amount of money you want to spend at the beginning of the month and no matter how many times you click, you can’t spend more than that.
2. It take the whole “If you like me, donate to me on PayPal” process and reduces it to a single click.
3. It motivates people to create good content. If not for the cash, then for the word- flattr. Sure, it’s nice when people “Like” your content- but what about when they “flattr” you… You get the idea.
Who Can Use This?
1. Bloggers, of course. Every single blogger should add this to their set of FB, Twitter and Digg buttons. And if I were the Flattr BD person, I would be practically stalking the folks at WordPress, trying to get into every conference they have and getting Lorelle and Chris Brogan and everybody to write about how awesome this is.
2. Musicians. MySpace just did the redesign. If I were an artist, I’d put this button underneath my video so that if you like it, you give me a little stream of your birthday cake. Artists: Sell your album for $1 on iTunes and then “digitally tour…” As in, put out a few videos from the album, why not one for every song, and let people “flattr” you.
3. Writers. Who makes money at fiction? Nobody. There are so few writers who have contracts and make money… BUT! with this new setup, why not have these buttons at the bottom of every page on the kindle and the iPad… you know, so when you’re reading, if you want to “Flattr” the writer and they get $.45 or whatever the birthday cake slice is at the end of the month, they get it directly.
Flattr people, keep it up. And if you like my little article here, show some little stream birthday cake love.
Water is in the veins of the Earth and covers a lot more of the surface of this place that humans do. We need it to live, and it’s been cycling through the surface, ground and sky since forever. To top it off, it’s the best metaphor available in the English language (in my opinion), and without water, we couldn’t put ice cubes in bourbon.
I’m taking part in Blog Action Day 2010. The theme this year is water. I’m thinking of this as the beginning of a year when I will embrace the idea that water can be at the core of my life, not just something I love and think about all the time. I will be writing about it, basing projects around it, and traveling on it. Manifest.
In honor of the Water Blog Action Day 2010, I wanted to introduce you all to charity:water, an amazing organization that brings clean water to people who don’t have it. Their big thing is getting people to donate their birthdays- as in, instead of giving you gifts, get your friends and family to give money to you and you donate it all to the charity:water cause. I saw the guy in the video speak and he tells a compelling and very real story- then I met him and talked to him and he is genuine and awesome. (I’ll admit, I can’t help but be like… Wait, is that Leonardo diCaprio in that Eleventh Hour movie?…)
I love the charity:water mission and how they go about it. Check them out: http://www.charitywater.org/
And take a minute to think about how water plays a role in your life.
With water and love,
A 72 year long Harvard study on Happiness finds that “happiness is playing, working and loving – and loving is the most important.”
I love that. Simple and profound. Like seeing a child laugh (Layla…), or a dog wag its tail (I’m looking at you, Double-J…)
I’m proud to be a part of this project: http://www.psfk.com/2010/10/the-underground-book-club.html
I almost forgot how awesome this video is.
Do yourself a four minute favor and bob your head: